HIGHLIGHTS
Award winning Regional (with
Abbotsford and Langley)
Tourism Marketing Campaign.
Chilliwack Heritage Park
welcomed 54 large scale
events, 34 smaller events,
and a wide range of local and
evening rentals that attracted
approximately 165,000 people.
Over 16,000 people served at
the Chilliwack Visitor Centre.
Began renovations of the
mezzanine at Chilliwack
Heritage Park which is set to
be completed in Spring 2014.
Implemented niche
cooperative marketing
campaigns: Cultus Lake, Fish
Chilliwack, Regional Circle
Farm Tour Group.
Extensive use of social
media and other online
marketing initiatives.
8
th
year of award winning
regional Circle Farm Tour
Program.
Coordinated 5
th
Slow
Food Cycle Tour - an agri-
tourism event with over 600
participants.
Showcased Chilliwack with
high definition video footage
and photography.
Hosted Community Sport
TourismWorkshop.
Enhanced sporting events
in Chilliwack by providing
welcome packages and other
related resources.
Attended the Canadian
Sport Tourism Alliance
Conference and the Canadian
Association of Exposition
Management Conference.
Held 10
th
Annual Business on
the Green Golf Tournament
in partnership with the
Chilliwack Chamber
of Commerce.
Tourism
Tourism Chilliwack Inc.
Because of the success of the above, Tourism Chilliwack plays and
will continue to play an important role in our local, regional and
provincial economies.
Photo courtesy of ChilliwackTourism Inc.
Slow
Food Cycle
Tour
Photo courtesy of ChilliwackTourism Inc.
Photo courtesy of Chilliwack Tourism Inc.
23
2013 Annual Report
