30
Diversify economic and employment oppor-
tunities, revitalize downtown, and create
jobs for the anticipated population increase.
The focus of the Official Community Plan in infra-
structure capacity is to facilitate economic activities
and create employment for the projected population
increase, and the replacement jobs that will be lost to
future economic changes.
The supply of vacant and available employment lands
within urban areas is limited: 76 ha for industries and
12 ha for commercial growth. The constraint is accen-
tuated by the surrounding ALR and the preference of
businesses to locate on major traffic routes or with-
in commercial centres. This nodal and corridor pat-
tern of commercial use corresponds with the City’s
growth strategy for compact, sustainable and healthy
community development. In order to meet the 2040
population’s commercial space needs and projected
service jobs, commercial growth will have to take
place largely within existing commercial centres and
corridors through densification. This will trigger re-
development and changes to site coverage/floor area
ratio (FAR), built forms (multi-level), parking provision
(ratio and parkade), retail format (more compact and
higher sale per m
2
) and other design and operational
aspects.
Although the industrial reserve is notable, the long
term challenge for space remains. Quantitatively, the
current vacant industrial reserve may meet the next
12 years of demand; however, it falls far short of 2040
needs. Changes and adaptation will be indispensable
and, like commercial development, industrial growth
will in large parts come through densification of exist-
ing industrial development sites, and a higher FAR for
the currently vacant industrial lands. Changes to the
industrial sector will not be confined to site/building
design, but extended to the types of industries that
can thrive in a compact and intensive use environ-
ment. One of the main intentions of the OCP is to
facilitate those anticipated changes for a successful
transition – to ensure continual and robust industrial
growth in Chilliwack.
The service sector accounts for 73% of the City’s la-
bour force/employment: it has to be an important
part of Chilliwack’s economic development planning.
In today’s service economy, service growth and de-
velopment redefines economic diversification, which
traditionally refers to a calculated distribution of em-
ployment and businesses among the primary, manu-
facturing and service sectors. Today, economic diver-
sification frequently refers to building a knowledge
economy, capitalizing on the information age, nurtur-
ing a Learning Economy and embracing the service in-
dustry (tourism and health care). This will influence
Chilliwack’s future land use and economic develop-
ment directions, given that its assets encompass
Canada Education Park, the University of the Fraser
Valley, tourism destinations, the downtown and its
attraction to the film industry. Through the OCP and
Chilliwack Economic Partners Corporation (CEPCO),
the City will work with various responsible agencies
to promote their growth and development. Efforts
focusing on the downtown include a Downtown Land
Use and Development Plan, which has been in effect
since 2009, and a community based Downtown Plan
Implementation Committee that oversees its imple-
mentation and ongoing planning.
(Agriculture forms a separate part of the City’s eco-
nomic development strategy and is addressed under
Goal 2 of this plan.)
In the face of current and future economic changes
and employment challenges, the OCP can, and will,
play a pivotal role to ensure all of the growth capac-
Goal 3 - Grow the Economy
GOAL 3
GROW THE
ECONOMY




